THE daughter of a woman who died after being plagued by junk mail is to help launch a national campaign to aid other victims.

Marilyn Baldwin said her 83-year-old mother, Jessica Looke, received up to 30 letters a day from companies around the world demanding money.

The letters said that Mrs Looke, of Cherry Tree Mews, Chaddesden, had won money and that she must reply with a "release fee" to claim her prize.

After the pensioner's death, Mrs Baldwin found that her mother had sent more than £50,000 to the companies and had stored about 30,000 of the letters in her house.

Now Mrs Baldwin wants Royal Mail's help to stop the same thing happening to others and is to visit the House of Commons to ask MPs for support.

She was invited to London by the Office of Fair Trading to help launch the organisation's Scamnesty 2009 scheme.

Mrs Baldwin, who has already launched an organisation called ThinkJessica, will be speaking at the event.

She said: "I want the Government to help me put pressure on the Royal Mail to be accountable for its actions."

Mrs Baldwin, 53, of Chesterfield, said she wanted postmen to have special forms to fill in to say when they believe someone has become a "chronic scam victim".

They would hand the information to their depot, which would then inform Think- Jessica.

Volunteers at the organisation would be sent to the victim's homes where, with permission, they would work to prove that the letters they received were not genuine.

Mrs Baldwin said: "The victims we would deal with are those that, like my mother, don't want to be helped.

"They believe the letters they receive are genuine, often because they are in the early stages of dementia or have other mental health problems.

"In some cases, they are receiving huge quantities of mail but the postmen don't have anyone to tell about it."

She said volunteers from ThinkJessica would show victims that they never heard back from companies they had sent money to.

Mrs Baldwin said: "Many of the victims don't remember which phoney companies they have sent money to.

"We would make sure they record this and what date they sent their cash so they could see they had not heard back."

Scamnesty 2009 is run by the Office of Fair Trading and trading standards officers and encourages people to deposit any scam mail into designated Scamnesty bins.

Records of the mailing received in each area will be collated by the Scambusters team and information will be used as intelligence to support its investigations into the scale of the problem in the UK.

Derbyshire County Council and Derby City Council are both supporting Mrs Baldwin's campaign and Scamnesty 2009.

Julian De Mowbray, trading standards manager at the city council, said: "We would welcome any new initiative that helps to expose scammers and their often ruthless techniques to dupe innocent people."

A Royal Mail spokeswoman said its postmen had "a legal obligation to deliver mail".

People concerned about scam mailing should visit www.thinkjessica.com.