Donkey helps launch art project along major city roadway
A DONKEY and a refuse container have been used to draw attention to the launch of a long-term art scheme in part of Derby's Mercian Way.
Derby City Council and Quad have teamed up to create the Blank Canvas public art scheme.
It could mean murals and sculptures appearing along the stretch of road, although exactly what is designed will be influenced by ideas from the public.
Keith Jeffrey, Quad chief executive officer, said: "Donkeys are known for finding the most effective path between two points and in the process draw attention to the project and celebrate the launch."
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Two teams of artists have been appointed to carry out the first phase of this work.
They are Subism Collective, a creative digital agency, based in Bridge Street, Derby, and Plowman Williams Partnership, based in the East Midlands.
The converted container called the Mercian Way Research Station is the base for consulting about the project.